Pantone's Color of the Year is a highly anticipated event in the world of design, influencing trends across fashion, interiors, and branding. Each year, Pantone's chosen color sets the tone for creatives everywhere, shaping palettes in various industries. But did you know Pantone's color compendiums are rooted in ornithology and natural history? This connection between birds and Pantone's colors shows how the study of the natural world has played a pivotal role in shaping the modern design landscape.
Click on to find out how it all started with birds.