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DNA-based skincare -

Our genes play an important role in how we age, and affect things such as skin pigmentation and sensitivity. Need a bespoke product tailored to you specifically? Enter DNA-based skincare.

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DNA-based skincare -

Some brands are creating products based on our genetic makeup. Yes, a DNA sample will allow a custom product to be developed based on your genetic makeup.

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Robotic treatments -

The human element in beauty salons is great, but so is the mechanical accuracy of robots painting your nails or applying lash extensions.

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Robotic treatments -

AI technology, micro cameras, and 3D image processing allow for these and other processes to be done flawlessly in record time.

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Improved skincare application -

Our skin does a pretty good job protecting us, and that’s why it’s so hard for some products to be absorbed. While skincare rollers can help, new technology is already here, and 2022 will see it rise in popularity.

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Improved skincare application -

Brands such as NASA-funded Droplette, and Réduit, are using concentrated formulas that are delivered on the skin as an ultra-fine mist (some shot at high velocity). This will allow for the skin to absorb the products much more efficiently.

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DIY (but with a twist) -

At-home treatments saw an exponential rise ever since the pandemic began, and they're not going anywhere. Though brands have now adapted, and they are offering remote help that you used to only get in person.

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DIY (but with a twist) -

Need a professional colorist's opinion before dying your hair? Brands such as L'Oréal can put you in contact with one via video chat. These services extend to other professionals, too, including dermatologists and even dentists.

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Clean and transparent skincare -

Nowadays brands know they must be transparent about their ingredients and packaging, as biodegradable and sustainable products became the norm. This trend will only rise in 2022.

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The combination of haircare and skincare -

Hair loss is one of the issues addressed by these products where haircare and skincare overlap. Scalp treatment using a variety of methods will likely see a rise this year.

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The combination of haircare and skincare -

These treatments include things such as platelet-rich plasma injections for hair loss.

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The combination of haircare and skincare -

Botox on the scalp, to treat excessive sweating, as well as the use of supplements to promote haircare and skincare will also increase in popularity.

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Nailscapes -

According to the Pinterest Predicts 2022 report, landscape-style designs, including galaxy and ocean nail art, will see a rise this year.

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Nailscapes -

People are increasingly looking for inspiration for desert, geode, and constellation-inspired nail art.

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Wellness fragrances -

Fragrance sales are likely to increase this year. But a good fragrance is more than just having a pleasant scent. Personalized perfumes can now be made to trigger memories.

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Wellness fragrances -

A brand called The Nue Co. uses neuroscience technology to tap into our brain and hack our mood using specific scents.

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Wellness fragrances -

On the other end of the spectrum, menstrual cycle care brand Fewe can help with period pain by offering a scent infused with CBD.

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Stick-ons -

From face stickers to stick-on makeup, expect to see a lot more tooth gems, crystal eye makeup, and rhinestone pedicures this year!

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Maximalist makeup -

According to the British retailer John Lewis, 2022 will see a huge spike in makeup use. From blushers to eyeshadow, mascara, and lipstick, this will be the year of maximizing the use of makeup.

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Beauty gadgets -

This trend will continue to rise in 2022. From LED light masks, to clever cleansers and facial-toning devices, people will invest more in increasingly sophisticated beauty gadgets.

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‘Cleanical’ beauty -

This is the buzzword to know for 2022. Somewhere between ‘clean’ and ‘clinical’ is where we want our beauty products to be.

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Word-of-mouth -

Influencers on social media platforms such as TikTok and Instagram will continue to dictate the direction of the beauty industry.

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Fermented beauty -

Fermented ingredients can enhance skin absorption. They do so by drawing on naturally-occurring bacteria. These ingredients can also prolong product shelf life, which will make them more sustainable.

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Fermented beauty -

The process is also known to increase the level of antioxidants. Already a hit in the Japanese and Korean markets, it is likely to spread worldwide in 2022.

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Waterless beauty -

Waterless beauty products will likely be a trend next year. Products such as waterless shampoo and conditioner are greener. Waterless washing products will also allow for less waste.

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Hairstyles -

Pinterest saw a huge rise in the search for "high puff hairstyle," "bob cut wigs," and "octopus haircuts." Really!

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Hairstyles -

Other searches that skyrocketed included "shaved head dye designs," "short hair mohawk," and "mullet hairstyle."

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Self-care for men -

The male grooming industry has seen a rise in the last few years, and this will likely continue in 2022.

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Self-care for men -

Harry Styles, for instance, has launched an unisex beauty brand. Another example is rapper Machine Gun Kelly, who launched a nail polish brand.

Sources: (Real Simple) (Glamour) (Independent) (Harper's Bazaar) (Global Cosmetic Industry) (Pinterest)

See also: Man-icures: Famous men who paint their nails

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